When you visit a Facebook page and it only has 10, 20 or 30 likes does it encourage you to work with them. No it doesn’t! The like button acts as a credibility button to visitors, all though anyone that’s been on the other side as a page creator knows that even if you have a loyal following it doesn’t mean they’re going to press the Like button.
It’s time to be proactive and resolve your Facebook issues, give yourself the credibility you deserve . It’s not just the credibility aspect either, there is also the issue of EdgeRank algorithm to take into consideration.
– Affinity + edge weight + age = effectiveness on Facebook
– Clever use of how active conversations are (rather than static likes)
– Popularity of your content that is clicked on (video, photos, links)…
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